Every load on HerdRoute moves through the same five phases, and everyone with a stake in it watches the same screen the whole way. Here's what happens at each step.
A lot enters the pipeline with everything a buyer and a hauler will need to know: head count, class, weights, and the auction house it's selling through. From this moment, the load has one record that everyone works from.
Who sees what: the auction house manages the lot, buyers see what's coming to sale.
The gavel drops and the lot flips to its buyer. This is where phone tag used to start. Instead, the load is ready to move the moment the sale closes, with the destination and delivery details captured up front.
Who sees what: the buyer takes over their load, the auction house sees a clean handoff in motion.
A hauler accepts the load with the full picture in hand: what's on the trailer, where it loads, where it lands, and the window for both. Paperwork attaches to the load here, so it travels with the cattle instead of riding in a glove box.
Who sees what: the hauler gets every detail before the first mile, dispatch watches the match on one board.
The load is on the road and everyone can see it: live status and an ETA the buyer can plan pens, feed, and crews around. No calls to find out where the trailer is, because the answer is already on the screen.
Who sees what: everyone, and that's the point.
The cattle come off the trailer and the record closes clean: delivery confirmed, documents on file, and the hauler paid by direct deposit with their full cut intact. Every document from the load stays saved and ready whenever anyone needs it again.
Who sees what: the buyer confirms arrival, the hauler sees the deposit, the auction house sees another haul that landed right.
No change to how you run your operation or buy today. HerdRoute works for you, not the other way around.
Grab a time that works for you and we'll walk through HerdRoute together on a real order, from the gavel to the gate. No sales team, just the founder.
"Let us not grow weary in doing good, for at the proper time we will reap a harvest if we do not give up." Galatians 6:9